Automate
Build powerful no-code automation pipelines. Integrated with GTM, Server-side tracking, and robust Apps Script workflows for complete marketing & data control.
Apps Script & Workspace Automation.
Turbocharge your Google Workspace with custom automated logic.
- Custom Sheets functions & Dashboards
- Automated Emailing (Gmail/SendGrid integration)
- Doc generation from Spreadsheet data
- Scheduled background data-fetching scripts
Native Power
Low-latency automation running directly inside your Google Cloud environment.
function onEdit(e) {
const ss = SpreadsheetApp.getActive();
const data = ss.getData();
sendSlackAlert(data);
}
GTM & Server-Side Tracking.
Capturing 100% of your conversion data. Bypass ad-blockers and iOS restrictions with advanced server-side CAPI implementations.
High Precision
Eliminate browser-level data loss from ad-blockers.
Tailor Your Automation Stack
Strategic Data Engineering and Workflow Mastery
In 2026, data is the most valuable asset any business can have. However, raw data is useless without precision and context. My approach to tracking and automation involves building custom data engineering pipelines that ensure every single conversion and interaction is captured with 100% accuracy.
By implementing server-side tracking (CAPI) for major marketing platforms like TikTok, Facebook, and Google Ads, I help businesses bypass the increasing restrictions of modern browsers and iOS privacy updates. This results in cleaner data, better attribution models, and ultimately a much higher return on investment (ROI) for digital marketing spends.
Server-Side Tracking (GTM SS)
Server-side tracking through Google Tag Manager (GTM) represents the gold standard for data collection. Instead of sending data directly from the user's browser (where it can be blocked by Brave, Safari, or ad-blockers), we send it to a server we control. This server then cleans, validates, and enhances the data before dispatching it to marketing endpoints. This approach not only improves data accuracy but also enhances website performance by reducing the number of third-party scripts running in the client's browser.
I specialize in setting up Google Cloud Run or App Engine environments tailored for GTM Server-Side. This includes configuring custom subdomains to enable first-party cookie context, which is essential for maintaining long-term attribution in a privacy-conscious world.
Automation goes beyond just saving time; it's about eliminating human error and creating a reliable system for business growth. I specialize in building custom Google Workspace automations using Apps Script. This includes everything from automated reporting dashboards in Google Sheets to complex document generation workflows triggered by user actions.
My methodology focuses on low-latency, cloud-native solutions that run seamlessly within the Google Cloud ecosystem. This ensures that your business workflows aren't just automated, but are also robust, secure, and ready to scale as your operations expand. Precision and reliability are the hallmarks of every automation system I build.
Google Apps Script & ROI
Custom Google Apps Script solutions can bridge the gap between disparate business tools. Whether you're looking to automate lead distribution, generate dynamic PDFs for invoices, or sync data between your CRM and Google Sheets, I build tools that integrate natively with your existing Google Workspace.
These automations don't just save manual hours; they ensure data integrity. By removing the "human in the loop" for repetitive tasks, we eliminate the risk of typos, missed emails, and data entry errors that can cost your business thousands in lost opportunities. Every script I write is documented and optimized for speed, ensuring that your background processes remain invisible but highly effective.